Jennifer Williams, founder of Firefly Insights, was recently featured in Canadian Family Offices in an article addressing one of the most pressing challenges facing business owners today: succession without a clear heir.
The article, “At a succession dead end? Feds offer tax help for family businesses with no heir,” explores how new federal tax changes are making it easier for owners to sell their businesses to employees—keeping companies locally rooted and values-aligned.
Jennifer shares her perspective on how Employee Ownership Trusts (EOTs) can offer a practical, people-first alternative to traditional exits—especially for owners who want to protect their legacy while stepping away on their terms.
➡️ Read the full article on Canadian Family Offices
🔍 Curious how EOTs work? Learn more here: Your Legacy, Your Way: Employee Ownership Trusts